Redcare Pharmacy N.V. is Europe's leading online pharmacy, specializing in the digital distribution of prescription and non-prescription pharmaceuticals, beauty and personal care products, and food su... Redcare Pharmacy N.V. is Europe's leading online pharmacy, specializing in the digital distribution of prescription and non-prescription pharmaceuticals, beauty and personal care products, and food supplements. Founded in 2001 as shop-apotheke.com in Cologne, Germany, it relocated to Sevenum, the Netherlands, and rebranded to Redcare Pharmacy N.V. in June 2023, evolving from a local initiative into a pan-European powerhouse operating in seven countries: Germany, France, Austria, Italy, Switzerland, the Netherlands, and Belgium. The company serves 13.7 million active customers, dispatching over 112,000 parcels daily with a 90% repeat order rate, reflecting strong customer loyalty evidenced by a Net Promoter Score of 72. Key milestones include its 2016 public listing, strategic acquisitions like Farmaline and MedApp, and innovations such as e-prescription processing and marketplaces. Led by CEO Olaf Heinrich and a seasoned management board, alongside a supervisory board featuring experts like Chairman Dr. Björn Söder, Redcare Pharmacy N.V. drives the digital transformation of healthcare retail through technology, logistics, and a people-first approach, positioning it centrally in the burgeoning e-pharmacy sector.
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