Ströer SE & Co. KGaA is a leading German media company specializing in out-of-home (OOH) advertising, complemented by digital and dialog media, as well as DaaS and e-commerce segments. Headquartered i... Ströer SE & Co. KGaA is a leading German media company specializing in out-of-home (OOH) advertising, complemented by digital and dialog media, as well as DaaS and e-commerce segments. Headquartered in Cologne, it operates as a digital multi-channel media provider, offering billboards, street furniture, online advertising, and fully integrated end-to-end marketing solutions along the sales value chain. The company maintains a strong presence in core markets including Germany, Poland, Spain, the Netherlands, Belgium, and the United Kingdom, with a focus on its 'OOH+' strategy to enhance customer relevance through innovation. Notable acquisitions include T-Online, Statista, and StayFriends, bolstering its digital portfolio. Employing over 11,000 people, Ströer SE & Co. KGaA generates significant revenue primarily from OOH media, digital OOH and content, and related activities, predominantly in Germany. As a key player in the advertising and marketing sector, it shapes the outdoor and digital advertising landscape with long-term market agreements and substantial market share.
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