Zeta Global Holdings Corp. is a marketing technology software company that operates an omnichannel data-driven cloud platform. It provides enterprises with consumer intelligence and marketing automati... Zeta Global Holdings Corp. is a marketing technology software company that operates an omnichannel data-driven cloud platform. It provides enterprises with consumer intelligence and marketing automation software, enabling customers to target, connect, and engage consumers across all addressable channels, including email, social media, web chat, connected TV, and video. The Zeta Marketing Platform (ZMP) serves as its core offering, leveraging sophisticated machine learning algorithms and opted-in data sets to analyze billions of structured and unstructured data points, predicting consumer intent for efficient relationship acquisition, growth, and retention. Zeta Global Holdings Corp. also delivers Zeta Messaging, an AI-powered omnichannel messaging solution with integrated data management, enterprise-scale delivery, and orchestration capabilities. It supports industries such as financial services, insurance, telecommunications, automotive, travel and hospitality, and retail, both in the United States and internationally. Founded in 2012 and headquartered in New York, New York, Zeta Global Holdings Corp. plays a key role in the technology services sector, focusing on packaged software for modern marketing needs.
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